Having the best soap packaging ideas comes with advantages in the business. Soap is a beauty care product that people use regularly. Therefore, it’s important to have an amazing design – something that carries an emotion to convince customers to pick your product.
“Soap is one of the most common things you would find in a bathroom. Toiletries are an important part of everyone’s life.
And it is a wise bet to keep your brand near and dear to people, even after they are done washing up. One way you can do that is by packaging your soap in a manner which makes sense for both the consumer and for your business,” – says a packaging expert at ECB.
10 Best Soap Packaging Ideas
Soap packaging is like a blank canvas waiting for its perfect design. Picking the right design and using the right materials can give your soap the edge over your competitors. This post will introduce you to some creative soap packaging ideas, as well as things to consider when designing your package.
1. Sturdy and Robust Custom Soap Boxes
That is the answer to the question often asked that why use custom packaging for soap?
They are best for several reasons. Firstly, custom soap packaging are made according to the needs and requirements of the businesses. This way, they will have all the features that you want them to have.
For example, if you want to pack your soap bars in custom soap boxes, you can get them in any shape and size that you prefer.
You can also make sure that they have all the features that you want them to have. For example, If you want to pack multiple soap bars in one package, cardboard dividers will serve this purpose well.
2. Wrap Soaps in Kraft Paper (Eco-Friendly)
Wrapping your soaps in Kraft paper is actually beneficial for soap businesses for several reasons. For one thing, it allows the consumer to see the actual soap itself before spending their hard-earned money on it. And it is one of the best eco-friendly soap packaging ideas.
It also gives your customers a chance to interact with the product before they spend their hard-earned money on it. Being able to touch (and smell!), the product adds another element of interest and can help to solidify your brand as trustworthy and high quality in the minds of consumers.
In addition, using Kraft paper as part of your soap wrapping allows consumers to see how much thought you’ve put into your branding—and even how beautiful and unique your logo looks when printed onto the Kraft paper! This helps create an impression in the mind of consumers that you’re a company they can trust and come back to again and again.
3. Use Images of Famous Celebrities
Picture this: a top fashion model or Hollywood celebrity is lounging across the packaging of your soap. What kind of effect do you think that would have on sales?
Wouldn’t people be more inclined to buy something if they knew it was endorsed by someone they admired? That’s exactly what we thought when we were approached by a local soap company to help them boost their soap sales.
The company was releasing a special-edition line and wanted to get the word out. The only problem was that they didn’t have a budget for marketing.
We realized that the only way to spread the word was through advertising and distribution. So we suggested that they hire one of the top stars or models to be featured on their new packaging design.
Therefore, if you are a soap brand, then you can keep up with the competitive industry by relying on creative soap packaging ideas for small business with a photo of female celebrities.
4. Give a Rustic Touch to Organic Soaps
Small homemade soap businesses need to stand out in a world dominated by big soap brands. They need to be unique and sell their soaps with simple packaging, which is why rustic packaging is ideal for organic soaps businesses.
It’s eco-friendly and can give you a competitive edge over other companies. In addition, this type of packaging sets a natural tone for your product.
5. Attach Labels to the Soap Packaging
It’s not always easy to get people excited about soap, but sometimes a little bit of creative soap packaging can go a long way. One of the best soap packaging ideas for your company is to attach labels.
It may not seem like a big deal, but when customers see your label on the same surface as the product, you’re reinforcing your brand name in their minds and making it easier for them to remember you next time they need a quick shower.
6. Go with Funky Design
We’ve all gotten a little tired of seeing the same minimalist black and white soap packaging with the stark white text listing all the ingredients.
For some ideas on how to liven up your soap packaging designs, we recommend going funky with your artwork.
This may sound counter-intuitive but trust us: with the right combination of colors and designs, you can make your brand memorable, but still get people to focus on what matters most—your product itself.
7. Decorate with Ribbons
Ribbons add an extra touch to your soap packaging that other people may not have thought about. The ribbon on top of your soap packaging can make it look more professional.
8. Go Glossy
We know. We know. You’ve been hearing it for years: you should be using glossy printing on your soap packaging. But where does the glossy print come from? How does that help you, as a soap seller?
It’s actually pretty simple. The shiny printed packaging help you showcase your soaps by attracting attention and demonstrating your brand image.
There are two main ways to use shiny (or “glossy”) printing on your soaps’ packaging: hot foil stamping and the use of high-gloss paper or other materials to print directly onto your packaging.
9. Present Your Soap in Cane Baskets
Soap in cane baskets makes great gift packaging because of its unique look and homey feel. They’re also inexpensive, so you can get a lot for your money and afford to use a high-quality basket that will last longer than similar options that might cost more money. You can even add a ribbon around the basket to make it more decorative!
10. Use Leaves & Flowers on the Packaging
Soap packaging ideas are essential for your soap business. Unique and beautiful soap packaging are important because they can help generate sales and credibility.
When you use soap packaging, you should pay attention to the details that will make your customers want to buy your products.
One of these details is using leaves and flowers on the packaging. Leaves and flowers provide a powerful sensory experience, which is why most people are drawn to them. They smell good, look pretty, and feel great in your hands.
The packaging & printing industries have been focus of my research as a senior editor at ECB. “Packaging Notes” is the book I use to gain knowledge in packaging.